2014-2015

Costco Microsite Redesign

Project

Costco Wholesale has 206 locations generating $16 billion in annual sales. In 2015, Costco decided to exclusively partner with Intermedia as their sole business phone services provider. This new partnership involved redesigning and co-branding the Costco Business Phones website and envisioning how the digital experience would transfer to in-store. With a 9 month timeline we focused first on delivering a digital experience that would stand independent yet enhance the in-store experience in a more effective and meaningful way.

 

Goal

Identified 3 goals for the digital phase of this project — increase SEO rankings, increase lead generation, and improve overall user experience.

Involvement. UX Design